D14 Agency

The Hub For Growth-Driven Practices

A Disabled Veteran Owned Business

More Time. More Revenue. Less Stress

The Most Powerful Upgrade Your Practice Will Ever Experience.

Built by a Multipotentialite U.S. Navy Veteran, Coach, SaaS Owner, and 5x Amazon Best-Selling Author

David "D14" DeSchoolmeester

Founder D14 Agency LLC, Forever Practice, & Multipotentialite

  • Faith-driven Servant Leader

  • Devoted Husband

  • Disabled U.S. Navy Veteran

  • 5x Amazon #1 Best-Selling Author

  • The Authority Maker

  • Internet Marketing & Search Engine Optimization

  • Systems Thinking, A Blueprint For Success

  • Instant Credibility

  • Sleep Apnea Dream Killer

  • Certified Business Performance Coach

  • Certified OpenAI ChatGPT Expert

Services Preview Grid

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0 First Things First: - Stop Wasting Your Leads List

Here I Prove I Can Help You, By Actually Helping You

When you click the link below, you'll learn how I do business and decide if you would like to see if we are a match and you would like me to build a "Kick-Butt" plan to help you grow your practice into what you have dreamed of for so long.

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1 AI Employee + Fractional CMO

Build Your Forever Practice System

Automate 40+ repetitive tasks, capture every lead, and get back 20% of your team's time -- while working directly with a Fractional Chief Marketing Officer to scale your internal marketing machine.

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2 Business Coaching

The 9-Step Forever Practice System

Whether you're starting fresh or rebuilding from burnout, this structured coaching system helps you install proven business foundations built to scale and sustain.

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3 D14 SaaS Platform

Your AI-Driven Growth Stack

Run your entire marketing system through one platform -- D14 SaaS Platform customized for private practices. We set up and integrate your systems.

[Tour The D14 Platform>>] - Coming Soon

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4 D14 Author Services

Author the Book That Builds Your Brand

We help you create, publish, and leverage a practice-building book -- plus provide videos and podcast content that position you as a trusted authority in your field.

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5 Speaking & Events

Bring David to Your Event or Podcast

Looking for a speaker with a mix of faith, marketing expertise, and veteran leadership? David brings powerful insights on growth, automation, and mission-driven business.

[Book David to Speak>>] - Coming Soon

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6 Books & Swag

Browse David's Store

Get inspired and equipped with David's practical guides on business building, automation, and agency-free growth.

[Visit the Bookstore>>] - Coming Soon

God. Family. Freedom.

These are the values that guide my life, my business, and every service I offer!

I believe that success means nothing if it isn't rooted in something eternal.

Everything I build -- whether it's AI Automation, coaching frameworks, software platforms, or author brands -- is filtered through the lens of honoring God, serving family, and stewarding freedom.

D14 Agency is more than a business. It's a mission.

That's why 20% of all revenue is donated to a Christian charity committed to spreading the Gospel of Jesus Christ to every nation, in every language. Their mission is simple and biblical: to ensure that everyone on earth hears the Good News in their own tongue.

"Therefore go and make disciples of all nations, baptizing them in the name of the Father and of the Son and of the Holy Spirit, and teaching them to obey everything I have commanded you."

-- Mathew 28:19-20 (NIV)

I don't just want to build systems that grow businesses.

I want to build a legacy that changes lives.

TESTIMONIALS

What others are saying

Dr. E. Gaylon McCollough, Plastic Surgeon, Entrepreneur

"It has been a pleasure working with David DeSchoolmeester on a couple of projects.

David has the technical skills and insight into how to best deliver one’s message to the masses."

Dr. Joy Smith-Jones, Chiropractor, Entrepreneur

"I am truly blessed to have the opportunity to work with someone as knowledgeable as Mr. David DeSchoolmeester. In our conversations over the last few weeks, I've learned how to develop an entrepreneurial and business mindset.

He has given me the step by step tools and homework to figure out who my ideal avatar is so that I can market them effectively. He has also helped me develop an elevator speech.

I feel that I can now communicate confidently and eloquently at networking events as well as with potential patients. Thank you so very much for this opportunity!!"

Michael Wingfield, 5 Talents Financial

"After speaking with David about his services I'm convinced he's the coach I want to help me grow my business. I look forward to my continued relationship with David and I would strongly encourage anyone who has a great desire to grow their business to visit with David. His well thought out and concise plan, specifically developed for me, is spot on."

Sean Casto, Entrepreneur

"Excellent work! Looking forward to working with David again."

Check Out Our Blog

Conversational AI

Week 05 Conversational AI

October 27, 20256 min read

Conversational AI in Healthcare:
Meeting Patients Where They Are, 24/7

📸 Picture this…

Mary wakes up at 2 a.m. with burning throat pain, thinks, “Should I wait until morning to call the clinic?” Instead, she grabs her phone, opens the clinic’s chat, and types, “Can I see someone tonight?” She gets an immediate, warm, conversational reply — “Hey Mary, here’s what you can do now, and I’ve flagged this for morning. Want me to schedule something now?” Boom: she’s engaged, taken care of, and more likely to stay a patient.

That’s the power of conversational AI, especially in healthcare. It’s not about replacing staff; it’s about being there when patients need you, even when your office is closed. It builds trust, sets expectations, and keeps your brand top of mind.

In this article, we’ll dig into one specific problem this solves, why it matters (with evidence), how to deploy it smartly, and what to watch out for.

🤔 The Problem: Patients exist outside your business hours

Your practice likely has decent after-hours phone coverage, voicemail, maybe an answering service. But here’s what you’re missing:

  • Patients crave immediacy. When someone is worried, in pain, or confused, they don’t think “let me wait until 9 a.m.”

  • Voicemails and long waits feel impersonal, even cold. They create friction and anxiety.

  • Even if that inquiry is non-urgent, the delay creates a window for competitors or alternative care options to intercept.

  • Staff burnout and cost make full 24/7 human coverage impractical (and expensive).

So there’s a mismatch: patients’ expectations (instant, conversational, digital) vs. how practices staff after-hours communications. Conversational AI bridges that mismatch, so you don’t have to stretch resources thin.

But it’s not just a convenience play — it becomes part of your patient experience strategy.

📋 Research-Backed Evidence

Because I don’t throw around claims without backing. Let’s see what the data and recent studies say about conversational AI in healthcare.

A. Adoption & market momentum

  • The global conversational AI in healthcare market was valued at USD 13.53 billion in 2024 and is projected to reach USD 48.87 billion by 2030 (CAGR ~23.8%) — strong growth. GlobeNewswire

  • A 2024 Microsoft-IDC study reported that nearly 80% of healthcare organizations are using AI technologies, often with ROI in just over one year. K2view

  • Providers see conversational AI as a scalable, cost-efficient way to engage patients, reduce burdens, and improve accessibility. Providertech

So the momentum is already real. Now, how well does it perform clinically or in patient perception?

B. Patient-facing chatbots & conversational agents

  • A systematic review of hybrid AI chatbots (human + AI) found improvements in patient engagement, cost reduction, and support for triage, chronic disease management, and mental health functions — though adoption challenges (trust, user experience) remain. PMC

  • A 2024 review in JMIR summarizing roles of healthcare chatbots found benefits around navigation, scheduling, reminders, and information—but also consistent concerns about limitations (accuracy, scope). JMIR

  • A 2024 UC San Diego pilot found that AI-augmented physician-patient communication (e.g. AI drafting replies) increased perceived empathy and message length, though more study is needed. UC San Diego Health

  • On the equity side: a PLoS Digital Health paper (2025) warns that conversational AI must be deliberately designed to avoid bias, exclusion, or amplifying health disparities. PLOS

In short: the data supports conversational AI as a capable tool — especially when human oversight, design, and trust are baked in.

💡 Practical Insights & Strategies: How your practice can deploy Conversation AI 24/7 — smartly

Let’s walk through how to plan, deploy, and manage conversational AI in your healthcare practice without creating chaos.

A. Pick the right “front door” use cases first

Don’t try to automate full medical advice from day one. Start with safe, high-impact, low-risk use cases:

  • Appointment scheduling, reschedule, cancellation — handle basic booking, admin flows.

  • Symptom intake / triage prompts (with disclaimers) — gather structured info to prep staff.

  • Follow-up reminders, medication refill requests, FAQ handling — common queries that don’t need a full doctor.

  • Patient navigation & resource routing — “Which provider fits this need? Where’s location, cost?”

These tasks relieve a lot of load and don’t push AI into high-risk zones initially.

B. Human + AI hybrid model (human in the loop)

Always include escalation paths or human takeover. The AI is your front line — when it’s uncertain, it hands off to a staffer.

  • Flag conversations with ambiguity, out-of-scope symptoms, or user frustration.

  • Give staff dashboards to monitor, correct, and override AI responses.

  • Use feedback loops: every AI interaction should feed learning and continuous improvement.

C. Data, integration, and infrastructure

Conversational AI only works when connected:

  • EHR / scheduling integration — so the bot knows your provider availability, existing patient status, and can write appointments.

  • Secure data handling / compliance — the system must protect patient-identifiable health information (PHI) per HIPAA or relevant laws.

  • Training with your own data — AI works better when it's familiar with your practice style, terminology, FAQ patterns.

  • Monitoring tools — track incorrect responses, latency, conversation drop-offs.

D. Design for trust and transparency

Patients must feel safe:

  • Be upfront: “This is an AI assistant. For emergencies, call 911 or your local line.”

  • Use disclaimers and escalate sensitive issues.

  • Make responses kind, simple, and human-ish: don’t sound like a robot.

  • Monitor and test for biases or unfair responses (e.g., concierge vs low-resource patients). The equity roadmap study emphasizes that bias is a real danger. PLOS

E. Pilot, evaluate, iterate

  • Start with a pilot in one service line or a segment of hours (e.g. nights/weekends).

  • Measure success metrics: containment rate (how many bot-only solves vs escalations), patient satisfaction, reduction in after-hours staff calls, error rates.

  • Solicit feedback from both patients and staff.

  • Tune and expand gradually: add more functions only when prior ones are stable.

Conclusion

Conversational AI isn’t a gimmick. It’s your digital front-door, always open, conversing when your doors are closed. When deployed thoughtfully, it bridges the gap between patients’ needs and your capacity.

You don’t have to go full sci-fi from day one. Start with booking, triage, FAQ, and human backup. Design for trust. Integrate with your systems. Monitor closely. And always ask: “How do we make this feel human, safe, helpful?”

In an era where patients expect instantaneous connection, being available 24/7 via conversational AI isn’t a “nice to have”—it’s fast becoming a necessity. And the smart practices that get it right will be the ones patients remember long after the lights go out.


David "D14" DeSchoolmeester

✍️About the Author

David “D14” DeSchoolmeester is a U.S. Navy Disabled Veteran, Author, and the Founder of D14 Agency LLC and Forever Practice. With decades of leadership experience, David helps private medical practices grow sustainably by leveraging AI-powered automation, Fractional CMO strategy, and patient engagement systems that reduce staff burnout while increasing revenue.

Through his work with physicians and practice owners, David has developed the 9-Step Forever Practice Coaching framework — a model designed to help practices thrive long-term without overreliance on outside agencies.

👉 To learn more about how D14 Agency and Forever Practice help practice owners take back control of their time and build lasting growth, visit https://d14agency.com or https://foreverpractice.com.

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Frequently Asked Questions (FAQ's)

D14 AGENCY GENERAL QUESTIONS

What is D14 Agency and what do you do?

Hi there! At D14 Agency, we help doctors and service business owners grow their practice using AI Automation and Expert Guidance. We offer tools that can automatically follow up with potential patients, help manage your marketing, and even write content to build your reputation. We also help you set up your own in-house marketing systems so you don’t have to rely on outside agencies anymore.

Who is D14 Agency best suited for?

We mainly work with private practitioners — plastic surgeons, interventional radiologists, and chiropractors — to name a few. Medical professionals who are busy running their clinics and need help growing without adding more to their plate. If you own your business and want it to run more smoothly and grow faster, we might be a great fit.

What makes D14 different from other agencies?

Unlike most marketing agencies that want to keep you as a client forever, we do the opposite. Yes we do the marketing, but we go miles ahead and teach your team how to do the work, set up everything with you, and once you're confident and running things smoothly on your own — we step back. You stay in control, and we stay available in case you ever need a hand again.

Do you only work with medical practices?

While we have a great affinity with doctors and healthcare professionals, we do work with other service-based businesses too. If you’re the owner and want to grow your business the smart way, we’re happy to chat and see if we can help.

How can I book a call or get started?

It’s easy! Just click the “Strategy Call” button on the website. You’ll be taken through our process of getting started.

FRACTIONAL CMO SERVICES

What’s a Fractional CMO and why would I need one?

A Fractional CMO is like borrowing a Chief Marketing Officer — someone who handles all the marketing strategy and planning but only works with you part-time. We help figure out what’s working, what’s not, and build a plan to grow your practice. Then we train your staff so they can keep it going after we step out.

How long do you work with clients as a Fractional CMO?

Most of the time, we’re with a client for about 8 to 12 months. That’s usually enough time to put systems in place, train your team, and make sure everything is working before we hand it off to you.

What happens after the Fractional CMO engagement ends?

You’ll have a trained team, working systems, and the confidence to run your own marketing. We don’t disappear — we’re still around for quarterly check-ins, and you’ll continue using our software. But the goal is for you to be in full control in less than 12 months.

Will you work with my current staff or replace them?

We’re all about training your current team. We believe in empowering people, not replacing them. If they’re willing to learn, we’ll show them how to run things like a pro using the tools we set up.

COST & GETTING STARTED

How much do your services cost?

We have something for every stage.

It really depends on what your needs are. With most of our programs there is a one-time setup fee that pays for us setting up the systems and programs you requested. This one-time setup fee varies based on the service you need and how detailed a setup you require.

Each service will also come with a monthly subscription investment for the base software platform used and varies based on additional services you request. Additional services may include HIPAA Compliance, Unlimited AI services, Business Coaching, Fractional Chief Marketing Officer (FCMO) services, etc.

Monthly subscription services are identified, in full, at the time of your 1-on-1 Strategy Call and range from $1,500 to $10,000.

No hidden fees. No pressure. You only pay for what helps you grow.

AI EMPLOYEE & D14 SAAS

What is the AI Employee and what does it actually do?

Think of our AI Employee like a super assistant that works 24/7, never takes a break, or gets sick and never forgets a task. It automatically replies to missed calls, helps manage online reviews, talks to people on your website, and follows up with leads so your staff doesn’t have to. It helps you save time and never miss out on a potential patient again.

How does the Missed Call Text Back system work?

Let’s say someone calls your office and nobody answers — maybe you're with a patient or it’s after hours - or maybe they just hang up. Instead of missing that opportunity, our system immediately sends a friendly text message to that person, thanking them for calling and asking how you can help. It turns missed calls into conversations.

What features are included in your software?

There’s a lot! You get:

  • A system that automatically texts people who call and don’t get through

  • A live chat for your website that feels like texting

  • A way to ask happy patients to leave reviews online

  • A tool to keep track of leads and appointments

  • Automatic email and text campaigns

  • A built-in calendar to book and confirm appointments

    And you don’t need to be a techie to use it—we help set everything up and show you how it works.

Can it connect with my current systems? (Like EHR or booking software?)

In many cases, yes! We can check to see if your current systems can "talk" to ours. If not, we can often find a workaround. And don’t worry — we help handle the tech setup.

Do I need to be tech-savvy to use this?

Nope! If you can text and open your email, you’re good. We handle the hard stuff and give you simple tools that are easy to use. Plus, we train your staff and are always here if you need support.

BOOK PUBLISHING & AUTHORITY MARKETING

How does the book authoring service work?

It’s actually pretty easy! Businessweek performed a survey a few years ago and found that ~80% of people want to write a book or feel they have one inside them. They just don't know how to get it out of their head and onto paper to publish it. That's where we come in! We help to create a book that is 100% your thoughts and ideas, without you actually writing it yourself. More importantly, this book will be the most powerful marketing tool you'll ever have. And we'll show you how to use it.

How long does it take to publish a book?

Usually, between 90 and 120 days depending on how fast we're able to move through the steps. We work around your schedule to keep it stress-free. While you don't actually write the book yourself, we still require about 20 total hours of your time throughout the process, broken down into small pieces.

Can you help promote the book after it’s published?

Yes! We create videos for each chapter, help you post clips on social media, and even help you turn the book into a podcast. Your book becomes your #1 marketing tool to build trust and authority. This is all part of and included in the total investment for the book.

SPEAKING & COACHING

Do you offer live talks or training sessions?

Absolutely! I am available for hire to speak at clinics, business groups, and associations on topics like how to grow your practice without burnout, how AI can save time, and how to take back control from marketing agencies. If you want me to speak at your event, let’s talk! Go to my Contact Us page and send me a message.

What is the 9-Step Forever Practice Coaching Program?

It’s a program I designed to help doctors build a long-term, stable, and multi-location practice. We walk through 9 key areas like goal setting, finding your ideal patient, creating content, automating tasks, and even preparing to franchise or sell and retire one day. It’s practical, step-by-step, and designed for real results.